iPod touch was once the gateway to the iOS ecosystem

iPod contact was as soon as the gateway to the iOS ecosystem

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Only a few days in the past, I wrote an article asking why Apple continues to be promoting the iPod contact in 2022. Coincidentally or not, the corporate introduced on Tuesday that the iPod contact and the iPod model have reached the tip of their lives. What’s fascinating to consider is that, now out of date, the iPod contact was as soon as the gateway to the iOS ecosystem.

An iPhone with out the telephone

The iPhone was actually revolutionary, and there have been many individuals excited by shopping for one. Nonetheless, because it was Apple’s first telephone, the unique iPhone was solely accessible in six international locations. And for $499 with a two-year contract, not everybody was in a position to get their palms on the iPhone. Fortunately, Apple got here up with an answer.

Your entire iPod lineup was nonetheless there for many who nonetheless most popular to have a devoted gadget to play songs on. And in September 2007, Steve Jobs introduced that Apple was bringing iPhone know-how to the iPod with the primary technology iPod contact.

Not like the opposite iPods, which all had Click on Wheel and ran what Apple referred to as “iPod Software program,” the iPod contact was principally an iPhone with out the telephone. It had the identical 3.5-inch multi-touch show and the identical iPhone OS, though with some limitations in comparison with the iPhone. And for the reason that iPod contact had no telephone, it was priced cheaper and was launched in lots of extra markets than the iPhone.

It sounded just like the recipe for a profitable product – and certainly it was. Right here in Brazil, Apple by no means launched the primary iPhone, and shopping for one abroad was not an possibility attributable to service lock-in. Nonetheless, due to the iPod contact, I and plenty of different folks had been in a position to expertise a part of the iPhone.

A gateway to the iOS ecosystem

Don’t assume that Apple limiting options to costlier gadgets is one thing new. Actually, the corporate knew precisely what it was doing with the iPod contact. Regardless that the gadget runs iPhone OS, among the options had been solely accessible to iPhone customers.

As an example, the primary iPod contact solely had the Safari, YouTube, Calendar, Contacts, Clock, Calculator, Music, Movies, Images, and iTunes Retailer apps. Utility apps like Shares, Climate, Notes, and Mail weren’t accessible on the iPod contact at first. This, in fact, was a method to persuade iPod customers to purchase an iPhone sooner or later – virtually as if the iPod contact was a lite model of the iPhone.

Actually, that labored out very nicely. The iPod contact had key options of the iPhone to persuade those that they wanted one. I keep in mind zooming in on a photograph with the “pinch” gesture, opening a webpage in Safari, or seeing the accelerometer in motion for the primary time on my iPod. At that second, I used to be certain I needed all of that on my telephone.

A number of months later, Apple launched a software program replace that enabled the lacking apps on the iPod contact, but it surely value $19.99. And for years to observe, Apple charged for iPod contact software program updates, whereas they had been free for iPhone customers.

A companion for the iPhone

Even after the iPhone grew to become extra in style, folks nonetheless purchased iPod contact as a companion gadget. Because it was cheaper, you possibly can fill an iPod up with music and hold your iPhone storage free for apps and pictures. (Do you know there was an iPhone with solely 4GB of storage?)

Months after Apple launched the iPhone 3G in June 2008, the corporate introduced the second-generation iPod contact. This time, apart from a brand new design, it had extra storage choices, a built-in speaker, Bluetooth help, greater battery, and most significantly, the iPhone OS 2.0 pre-installed with the model new App Retailer.

Yearly when Apple introduced a brand new iPhone, a brand new iPod contact was introduced a number of months later with related {hardware} and options. The third-generation iPod contact had the identical quicker CPU and GPU because the iPhone 3GS, whereas the fourth technology introduced the Retina show, A4 chip, and the FaceTime cameras of the iPhone 4.

Third-generation iPod touch.

In any case, the iPod contact was nonetheless a method to let folks expertise the iPhone options for a decrease, extra inexpensive value.

The tip of an period

2011 was the primary 12 months that Apple didn’t introduce any new iPods. As a substitute, it solely introduced software program updates for the iPod contact and iPod nano. 2012 was the final time Apple launched a brand new iPod nano and iPod shuffle. The iPod contact had additionally been up to date for its fifth technology, this time with an identical design to the iPhone 5, however with the A5 chip as an alternative of the A6.

However then issues began to get unhealthy for iPod followers. In 2014, Apple discontinued the iPod basic, the final mannequin with a Click on Wheel. A 12 months later, the sixth-generation iPod contact was quietly launched with the A8 chip, and that’s it. Then, in 2017, Apple formally stopped promoting iPod shuffle and iPod nano, as these fashions lack Apple Music help.

2019 was the final time the corporate launched a brand new iPod. Nonetheless, the seventh-generation iPod was one other boring replace that had the A10 Fusion chip as the one change. Apart from that, the iPod nonetheless had the identical small 4-inch display screen because the iPhone 5 and a House button with out Contact ID.

iPod touch, iPod shuffle, and AirPods.

Now the iPod has grow to be irrelevant, maybe a results of the streaming period mixed with highly effective smartphones. I received’t miss it, however I’ll undoubtedly all the time keep in mind what an essential product it was for Apple and for the entire business.

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